Vietnam makes best of DPRK-USA Summit to promote tourism

Vietnam is taking full advantage of the second DPRK-USA Summit in Hanoi to promote its tourism as the whole world is paying special attention to the event and the host country, said a tourism official.

vietnam makes best of dprk-usa summit to promote tourism hinh 0
A corner of Ha Long Bay

The second DPRK-USA Summit is an international event of global concern and thousands of reporters from many news and press agencies around the world have come to Hanoi to cover the meeting and they have seen with their own eyes the city’s beauty and attractions, Ha Van Sieu, Deputy General Director of the Vietnam National Administration of Tourism (VNAT), told the Vietnam News Agency (VNA).

The successful hosting of the summit will help Vietnam raise its position and prestige in the world arena, and gain more sentiments from foreigners, thereby attracting more international tourists, even those who have not known much about Vietnam, and encouraging them to spend more during their holidays in the country, he said.

Vietnam is also expected to draw more direct and indirect investments after the DPRK-USA Summit, Sieu said, adding that increased inflows of investment and foreign visitors will fuel ideas about new tourism products and new tourist destinations.

The official mentioned the idea of turning Vietnam into a bridge connecting the world and the Democratic People’s Republic of Korea (DPRK) through tourism since Vietnam has built up its brand as a peaceful and friendly nation and more opportunities are created for Vietnamese businesses to invest in the DPRK. 

To further popularize Vietnam’s tourism, the VNAT had previously asked culture and tourism establishments in the capital city of Hanoi to ensure environmental sanitation, as well as host and guide international reporters during the two-day summit.

It requested Hanoi and other provinces and cities nationwide to increase their inspections of tourism services to ensure the best quality for high-level delegations, international reporters and tourists before, during and after the event.

The VNAT also worked with the Ministry of Foreign Affairs to proactively provide information about Vietnam’s tourism through videos, Vietnam Tour Guide e-publication, tourism website www.vietnam.travel, and the ministry’s international press registration site www.dprk-usasummit2019.mofa.gov.vn. 

The VNAT, in coordination with the Vietnam Tourism Association (VTA), have hung large billboards introducing free tours for reporters which include the Hanoi city tour and trips to Café Hanoi, Bat Trang ceramics village, and UNESCO world heritage site Ha Long Bay in northeastern Quang Ninh province arranged by prestigious travel companies Hanoitourist and Saigontourist.

After the summit, the VNAT plans to organise a wide range of activities to promote Vietnam’s tourism in the US, Russia, the Republic of Korea and Japan in a bid to lure more holidaymakers to the Southeast Asian nation.

According to the organizers, almost 3,000 reporters from more than 200 media agencies in nearly 40 countries and territories across the world have arrived in Vietnam to cover the summit and they will be able to discover special tourism products and services both in Hanoi and around the country.

VNA

Other News

UAE grants visa-on-arrival for eligible Vietnamese citizens

UAE grants visa-on-arrival for eligible Vietnamese citizens

PSNews - The UAE Embassy in Vietnam also confirmed that Vietnamese citizens holding ordinary passports, and their eligible accompanying family members, are able to get a visa on arrival from June 25, 2026 as long as they meet the above requirements.

Hanoi festival celebrates cultural heritage of lotus

Hanoi festival celebrates cultural heritage of lotus

The festival is part of Hanoi's strategy to boost its cultural industries by transforming cultural heritage into a driver of socio-economic development while preserving and promoting the city's traditional cultural values.

Vietnam's Hidden Spa-Water Hope wins top jury prize at Architizer A+Awards 2026

Vietnam's Hidden Spa-Water Hope wins top jury prize at Architizer A+Awards 2026

Nestled among coastal sand dunes in Cam Ranh, the project was conceived with a strong commitment to respecting the natural landscape and harnessing water as its central element. Rather than creating a visually dominant structure, the design blends into the terrain, making use of sand layers, native vegetation and open spaces to strengthen the connection between people and nature.

Heritage resources fuel Hue's new growth ambitions

Heritage resources fuel Hue's new growth ambitions

Hue is simultaneously stepping up efforts to attract investment into tourism, services and cultural industries. In the first five months of 2026, the city secured more than 19 trillion VND in newly registered investment capital, with projects planned in coastal tourism, lagoon-based ecotourism, cultural spaces along the Perfume River, convention and exhibition centres, night-time economy projects and cultural innovation hubs.

Phu Tho moves to unlock tourism potential after administrative mergence

Phu Tho moves to unlock tourism potential after administrative mergence

With coordinated efforts in planning, infrastructure development, product diversification, human resources training, digital transformation and destination branding, Phu Tho is well-positioned to transform tourism into a spearhead economic sector and a new engine of sustainable growth in the years ahead.

AI ushers in a new era for digital art

AI ushers in a new era for digital art

As cultural industries and the creative economy gain momentum, AI is proving valuable in improving efficiency, streamlining operations and enabling creators to focus more on artistic content.

Green tourism charts a new course for Vietnam

Green tourism charts a new course for Vietnam

With its rich agricultural ecosystem, where each region boasts unique produce, culinary traditions, and farming practices, Vietnam is well positioned to develop and expand the farm-to-table model. Cities and provinces, such as Hanoi, Thai Nguyen, Da Nang, Hue, Can Tho, Lam Dong, and Vinh Long, are already embracing the model as part of their green tourism strategies.

Wildlife protection drive delivers encouraging conservation gains

Wildlife protection drive delivers encouraging conservation gains

Implemented under Plan 628, a joint initiative between the Ministry of Public Security and the Ministry of Agriculture and Environment, the campaign marks a shift towards a more coordinated and long-term approach to protecting wildlife and natural resources.

Vietnam seeks strong global presence for its children's books

Vietnam seeks strong global presence for its children's books

According to experts, Vietnam needs a systematic and long-term strategy to bring its children’s literature to the world. This includes strong support for authors, illustrators, editors, translators, and copyright specialists, as well as greater participation in international book fairs as part of a cultural industry development strategy.

Lotus Festival lights up Hue's summer

Lotus Festival lights up Hue's summer

Scheduled for June 19-21 at Bong Lai Islet on Tinh Tam Lotus Lake in Phu Xuan ward, one of Hue’s most renowned scenic landmarks and a symbol of royal garden art, the festival draws inspiration from the lotus’s enduring beauty in court culture. The event aims to honour local heritage while offering visitors a distinctive summer tourism experience.

ASEAN city leaders explore Hanoi's heritage sites

ASEAN city leaders explore Hanoi's heritage sites

At the Imperial Citadel of Thang Long, delegates visited the Doan Mon Gate and learnt about the formation and development of the ancient capital through different historical periods at display spaces. They also explored the Kinh Thien Palace’s Dragon Steps (large stone steps with dragon carvings), regarded as the political and ceremonial centre of the imperial citadel during successive Vietnamese dynasties.

Heritage takes centre stage at Da Nang International Fireworks Festival 2026

Heritage takes centre stage at Da Nang International Fireworks Festival 2026

Vietnam's Z121 Vina Pyrotech impressed spectators at Da Nang International Fireworks Festival (DIFF) 2026 with a display deeply rooted in national identity. Using modern pyrotechnic technology, the team recreated the image of the palm tree, a symbol of the ancestral land of Phu Tho, before closing with a spectacular synchronised fireworks finale set to the iconic song Noi vong tay lon (Joining Hands Together), drawing enthusiastic applause from audiences.

Phong Nha – Ke Bang earns UNESCO World Biosphere Reserve status

Phong Nha – Ke Bang earns UNESCO World Biosphere Reserve status

The recognition marks the third UNESCO accolade for Phong Nha – Ke Bang, which was inscribed as a World Natural Heritage Site in 2003 and again in 2015. The latest designation highlights the park's global ecological significance while opening new prospects for conservation and sustainable development.

Night-time economy drives growth of Hanoi's cultural industries

Night-time economy drives growth of Hanoi's cultural industries

Under the Politburo’s Resolution No. 80-NQ/TW on the development of Vietnamese culture, Hanoi has been given fresh opportunities to leverage its cultural, historical, tourism and creative assets. The city’s recently approved project on developing the night-time economy for 2026–2030, with a vision to 2045, is expected to create momentum for cultural industry growth while enhancing Hanoi’s standing as a creative and modern city with a distinctive identity.

Efforts made to preserve, promote values of Non nuoc Cao Bang global geopark

Efforts made to preserve, promote values of Non nuoc Cao Bang global geopark

UNESCO presented certificates to 12 newly designated UNESCO Global Geoparks and 44 others that successfully passed revalidation in Paris on April 27, 2026. Among them, Vietnam’s Non Nuoc Cao Bang Global Geopark was once again honoured, reaffirming its outstanding heritage and sustained efforts in preservation and promotion.