Vietnam, RoK sign MoU to strengthen tourism cooperation

PSNews - The Vietnam Tourism Association (VITA) and the Korea Tourism Organisation of the Republic of Korea (KTO) in September signed a Memorandum of Understanding (MoU) on bolstering tourism cooperation.

According to Mr. Vu The Binh, Chairman of VITA, the Republic of Korea (RoK) has always been a key tourist market in Vietnam. On the contrary, Vietnamese tourists always choose the RoK as their favorite destination. 

The VITA’s Chairman said the RoK is among the markets where the number of tourists to Vietnam can grow quickly. Since the beginning of the year, a wide variety of practical activities were held to promote new tourism products to attract Korean visitors. 

Vietnam, RoK sign MoU to strengthen tourism cooperation -0
At the event.

Meanwhile, Mr. Lee Jae Hoon, head representative of KTO in Vietnam expressed his hope that the two sides will proactively exchange tourism information as well as human resources, market trend and tourism policies in order to improve the RoK’s tourism quality and better serve Vietnamese tourists.

Besides, the RoK’s tourism businesses will actively participate in fairs, tourism promotion conferences held by both sides, bolster collaboration between KTO and VITA through business to business (B2B) , Business To Consumer (B2C) events and famtrips, among others.

The number of Vietnamese tourists to the RoK is expected to reach 310,000 by the end of September, while about 2.57 million tourists from the North Asian country visited Vietnam in the period.

Accordingly, the two sides will share information related to tourism policies, market trends, statistics, bolster exchanges among businesses in the fields, and jointly organzse promotion activities like tourism fairs, seminars and famtours, among others.

Under the MoU, members of VITA will receive support in developing tours to the RoK, improving the tours' quality of tourism programs and ensuring rights and benefits for Vietnamese tourists when travelling to the RoK, while enhancing service quality for Korean tourists in Vietnam.

By An Nhien

Other News

Vietnam secure berth at FIFA U17 World Cup 2026 for first time

Vietnam secure berth at FIFA U17 World Cup 2026 for first time

Vietnam national U17 football team secured a place at the FIFA U17 World Cup 2026 for the first time after defeating United Arab Emirates national U17 football team 3-2 on in the final Group C match of the AFC U17 Asian Cup 2026 in Saudi Arabia on early May 14 (Vietnam time).

Vietnam’s most beautiful railway station twins with French counterpart

Vietnam’s most beautiful railway station twins with French counterpart

A twinning agreement between Da Lat Railway Station in Vietnam and Trouville-Deauville Railway Station in France was signed at the French Embassy in Vietnam on May 7, creating new opportunities for cooperation in station management and operations, as well as cultural and tourism promotion between the two sides.

Hanoi gains two more craft villages in World Crafts Cities network

Hanoi gains two more craft villages in World Crafts Cities network

The recognition of Chuyen My and Son Dong craft villages as members of the World Crafts Cities network represents international acknowledgement of the cultural value, artisanal techniques, creativity and sustainable vitality of Vietnam’s traditional craft villages, he said.

Thang Long - Hanoi Festival 2026 to return in September

Thang Long - Hanoi Festival 2026 to return in September

Co-hosted by the municipal People’s Committee, the Department of Culture and Sports, and domestic and foreign agencies, the whole spectacle is meant to honour the city’s millennia-old heritage while reafffirming its strategy of establishing culture as a development engine.

Spreading Vietnamese cultural identity in digital space

Spreading Vietnamese cultural identity in digital space

In the context of deep international integration, cultural identity serves as both a “shield” against assimilation and a defining marker of a nation’s image. Protecting and promoting uniquely Vietnamese cultural values has therefore become a pressing task, particularly in an increasingly complex digital environment.

ITE HCMC 2026 to promote Vietnam’s tourism on global map

ITE HCMC 2026 to promote Vietnam’s tourism on global map

With its large scale, the ITE HCMC 2026 aims to promote tourism cooperation between Vietnam and priority markets such as Northeast Asia, Western Europe, North America, Southeast Asia, and Oceania while also boosting visitor arrivals from the Indian market

Vietnamese puppetry seeks renewal amid preservation challenges

Vietnamese puppetry seeks renewal amid preservation challenges

Although widely regarded as a cultural “speciality” attracting tourists, Vietnamese puppetry is facing multiple challenges in preservation and development, requiring renewed efforts to both safeguard its identity and adapt to contemporary cultural currents.

Project on digital transformation in cultural sector approved

Project on digital transformation in cultural sector approved

By 2030, the project targets the establishment of shared digital platforms across 100% of cultural sectors. All digitised cultural heritage will be standardised under the national data framework and shared in accordance with regulations, while 80% of public digital heritage assets are expected to receive digital identifiers to clarify ownership and management, encouraging organisations and individuals to do the same and support market development.

Vietnam eyes becoming region’s leading tourism destination

Vietnam eyes becoming region’s leading tourism destination

Vietnam has in recent years undergone a notable transformation in its tourism development strategy, placing a strong emphasis on nature-based and eco-tourism. This shift is not merely aligned with global trends, but represents a necessary step towards safeguarding valuable natural resources, while appealing to a growing segment of environmentally conscious travellers.