Southern fruit festival opens

The southern fruit festival, the 13th of its kind, opened in Ho Chi Minh City on June 1, attracting visitors from far and wide.

Opening the event was a parade show with the participation of hundreds of artists and tens of carriages decorated with giant and striking fruits, and a fashion show “Vietnam – Endless Beauty” featuring typical cultures of the north, the central and the south.

Attracting crowds was a floating market where more than 40 boats sell 150 kinds of fruits such as guava, rambutan, durian, strawberry, custard apple, grapefruit and palm fruit, among others, at 20-30% off market prices. 
Additionally, visitors could contemplate fruit creations by artisans during a fruit decoration art competition. 

Throughout the festival lasting August 30, a number of activities will be held, including the ninth contest on southern delicious and safe fruits, the Asia food festival and folk games. 

The organising board will partner with 40 hotels of four to five stars to offer fruit parties to guests and broadcast a video clip popularising the festival to visitors at home and abroad. 

Speaking at the event, Director of the municipal Tourism Department Bui Ta Hoang Vu said the event is expected to promote tourism and develop signature tourist products in the city. 

The festival is a joint effort among the municipal Tourism Department, Suoi Tien Cultural Theme Park and relevant departments and agencies.

VNA

Other News

Vietnam secure berth at FIFA U17 World Cup 2026 for first time

Vietnam secure berth at FIFA U17 World Cup 2026 for first time

Vietnam national U17 football team secured a place at the FIFA U17 World Cup 2026 for the first time after defeating United Arab Emirates national U17 football team 3-2 on in the final Group C match of the AFC U17 Asian Cup 2026 in Saudi Arabia on early May 14 (Vietnam time).

Vietnam’s most beautiful railway station twins with French counterpart

Vietnam’s most beautiful railway station twins with French counterpart

A twinning agreement between Da Lat Railway Station in Vietnam and Trouville-Deauville Railway Station in France was signed at the French Embassy in Vietnam on May 7, creating new opportunities for cooperation in station management and operations, as well as cultural and tourism promotion between the two sides.

Hanoi gains two more craft villages in World Crafts Cities network

Hanoi gains two more craft villages in World Crafts Cities network

The recognition of Chuyen My and Son Dong craft villages as members of the World Crafts Cities network represents international acknowledgement of the cultural value, artisanal techniques, creativity and sustainable vitality of Vietnam’s traditional craft villages, he said.

Thang Long - Hanoi Festival 2026 to return in September

Thang Long - Hanoi Festival 2026 to return in September

Co-hosted by the municipal People’s Committee, the Department of Culture and Sports, and domestic and foreign agencies, the whole spectacle is meant to honour the city’s millennia-old heritage while reafffirming its strategy of establishing culture as a development engine.

Spreading Vietnamese cultural identity in digital space

Spreading Vietnamese cultural identity in digital space

In the context of deep international integration, cultural identity serves as both a “shield” against assimilation and a defining marker of a nation’s image. Protecting and promoting uniquely Vietnamese cultural values has therefore become a pressing task, particularly in an increasingly complex digital environment.

ITE HCMC 2026 to promote Vietnam’s tourism on global map

ITE HCMC 2026 to promote Vietnam’s tourism on global map

With its large scale, the ITE HCMC 2026 aims to promote tourism cooperation between Vietnam and priority markets such as Northeast Asia, Western Europe, North America, Southeast Asia, and Oceania while also boosting visitor arrivals from the Indian market

Vietnamese puppetry seeks renewal amid preservation challenges

Vietnamese puppetry seeks renewal amid preservation challenges

Although widely regarded as a cultural “speciality” attracting tourists, Vietnamese puppetry is facing multiple challenges in preservation and development, requiring renewed efforts to both safeguard its identity and adapt to contemporary cultural currents.

Project on digital transformation in cultural sector approved

Project on digital transformation in cultural sector approved

By 2030, the project targets the establishment of shared digital platforms across 100% of cultural sectors. All digitised cultural heritage will be standardised under the national data framework and shared in accordance with regulations, while 80% of public digital heritage assets are expected to receive digital identifiers to clarify ownership and management, encouraging organisations and individuals to do the same and support market development.

Vietnam eyes becoming region’s leading tourism destination

Vietnam eyes becoming region’s leading tourism destination

Vietnam has in recent years undergone a notable transformation in its tourism development strategy, placing a strong emphasis on nature-based and eco-tourism. This shift is not merely aligned with global trends, but represents a necessary step towards safeguarding valuable natural resources, while appealing to a growing segment of environmentally conscious travellers.